Head to head
LG G3 OLED evo TV vs Samsung S90D OLED TV
LG G3 OLED evo TV leads 3 to 0 on the 3 rankable specs, but Samsung S90D OLED TV costs $600 less. Most of the 28 attributes tracked here are descriptive rather than numeric.
Catalog as of September 1, 2026
Why, in numbers
Swap
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TCL QM7 Mini-LED TV$799Hisense U7N Mini-LED TV$799Hisense U8N Mini-LED TV$1,299LG B4 OLED TV$1,299TCL QM8 Mini-LED TV$1,499Samsung Q90C QLED TV$1,799LG C4 OLED evo TV$1,799Sony BRAVIA 7 Mini-LED TV$1,799Samsung QN90D Neo QLED TV$1,899Sony BRAVIA 8 OLED TV$1,999Samsung S95D QD-OLED TV$2,599LG G4 OLED evo TV$2,599Sony BRAVIA 9 Mini-LED TV$3,299Sony A95L OLED TV$3,499Buying for
Straight answer
Overall: 3 to 0
Buy the LG G3.
- Leads 3 of 3 rankable overall specs.
- Peak brightness (HDR): ~1,400–2,000 nits small-window HDR vs ~1,100–1,300 nits peak HDR
- Input lag (4K 120, game mode): ~5 ms vs ~5.5 ms at 4K 120Hz / ~9.5 ms at 60Hz
- Samsung S90D is $600 cheaper. Pay the difference only if peak brightness (hdr) matters to you.
At a glance
The handful of numbers that decide most purchases in this category.
Panel type≠
LG
WOLED evo with MLA
Samsung
QD-OLED / WOLED (size dependent)
Peak brightness (HDR)
LG
~1,400–2,000 nits small-window HDR
Samsung
~1,100–1,300 nits peak HDR
HDMI 2.1 portssame
LG
4
Samsung
4
True 3-Year Cost of Ownership (TCO)
LG G3
Samsung S90D
Living Room Space & Placement Check
Real-world physical measurements for credenza width, soundbar clearance, and wall mounting.
TV Stand & Table Footprint
No stand in box (wall mount only; official stand ~$149)
Standard pedestal or dual-foot support
Soundbar Clearance
N/A on wall; ~2.8 in with optional swivel stand
Standard clearance
Wall Mount Profile & Depth
Ultra-slim 0.9 in flush gallery mount with zero gap
Standard VESA wall depth
The 90-Day Owner Regret Check
Documented ergonomic quirks, hardware annoyances, and maintenance realities reported by real owners.
LG: What to watch for
- Hidden Cost
Zero tabletop stand included in the box.
- Hardware Quirk
Subtle green/pink tint shift at extreme off-axis viewing angles.
Samsung: What to watch for
- Software / Apps
Smart TV interface runs sponsored ads and banner recommendations.
- Ergonomics
Thin integrated TV speakers lack low-end bass punch.
Picture
leads 1-0| Panel type | WOLED evo with MLA | QD-OLED / WOLED (size dependent) |
|---|---|---|
| Screen size | 65 inches | 65 inches |
| Resolution | 3840 × 2160 (4K) | 3840 × 2160 (4K) |
| Native refresh rate | 120 Hz | 120 Hz (up to 144 Hz with PC) |
| Peak brightness (HDR)Not on the official sheet | ~1,400–2,000 nits small-window HDR (wins this row: higher) | ~1,100–1,300 nits peak HDR |
| ContrastOur summary | Infinite (per-pixel) | Infinite (per-pixel self-lit) |
| Local dimming | Per-pixel (self-emissive) | Per-pixel self-emissive |
| Viewing angleOur summary | Excellent | Ultra Wide viewing angles |
| Screen finish | Glossy | Glossy with anti-reflective filter |
| HDR formats | Dolby Vision, HDR10, HLG (no HDR10+) | HDR10, HDR10+ Adaptive, HDR10+ Gaming, HLG (no Dolby Vision) |
Processing
3 differences| Processor | α9 Gen6 AI Processor 4K | NQ4 AI Gen2 Processor |
|---|---|---|
| Motion handlingOur summary | Excellent OLED response time | Instantaneous OLED response time (~0.1 ms) |
| Upscaling | AI Super Upscaling | 4K AI Upscaling |
Gaming
leads 1-0| HDMI 2.1 ports | 4 | 4 |
|---|---|---|
| 4K 120Hz | Yes | Yes (up to 4K 144Hz) |
| VRR | Yes | Yes (AMD FreeSync Premium Pro, HDMI VRR) |
| Auto low latency (ALLM) | Yes | Yes |
| Input lag (4K 120, game mode)Not on the official sheet | ~5 ms (wins this row: lower) | ~5.5 ms at 4K 120Hz / ~9.5 ms at 60Hz |
| G-Sync / FreeSync | NVIDIA G-Sync Compatible, FreeSync | FreeSync Premium Pro, G-Sync Compatible |
Audio
3 differences| Speakers | 4.2 channel, 60W | 2.1 channel, 40W (Object Tracking Sound Lite) |
|---|---|---|
| Dolby Atmos | Yes | Yes (with wireless Dolby Atmos support) |
| eARC | Yes | Yes (HDMI 3) |
Smart TV
2 differences| Operating system | webOS 23 | Tizen OS |
|---|---|---|
| Voice assistants | ThinQ, Alexa, Google Assistant | Bixby, Amazon Alexa built-in |
Design
leads 1-0| ThicknessNot on the official sheet | Gallery design, ~24 mm flush to wall (wins this row: lower) | ~39 mm at thickest section (LaserSlim design) |
|---|---|---|
| Wall mount | Included flush Gallery mount | VESA 300 × 200 mm |
Ownership
2 differences| Burn-in riskOur summary | Yes (mitigated by pixel shift / screen move) | Yes (mitigated by Samsung OLED Care and Pixel Shift) |
|---|---|---|
| Warranty | 1 year (panel varies by region) | 1 year manufacturer limited warranty |
Which one should you buy
Pick this one if
LG G3 OLED evo TV
Flagship 65-inch MLA WOLED with gallery-style flush wall mount and webOS.
- Perfect blacks and infinite contrast
- MLA brightness competitive with bright QLEDs
- Best-in-class HDMI 2.1 gaming suite
What you give up
- OLED burn-in risk with static UI
- Glossy panel reflects more than matte QLED
Pick this one if
Samsung S90D OLED TV
65-inch 4K OLED TV with NQ4 AI Gen2 processor, 144Hz native refresh rate, and OLED HDR+.
- Infinite contrast with deep true blacks
- 144Hz refresh rate with four HDMI 2.1 ports for PC gaming
- Great value OLED compared to flagship S95D
What you give up
- No Dolby Vision support (Samsung uses HDR10+)
- Built-in speakers lack deep low-end bass
Best for each use
Gaming
Too close to call on gaming from the spec sheets. Only input lag (4k 120, game mode) is rankable here.
Movies
Too close to call on movies from the spec sheets. Only peak brightness (hdr) is rankable here.
Bright rooms
Too close to call on bright rooms from the spec sheets. Only peak brightness (hdr) is rankable here.
Done deciding?
Open the full standalone spec sheet for either device.
Manufacturer pages: LG G3 OLED evo TV ↗ · Samsung S90D OLED TV ↗
Common questions
Which is cheaper, the LG G3 or the Samsung S90D?
Samsung S90D costs $600 less at list price.
What is the biggest catch with the LG G3 or Samsung S90D?
Both has this deal-breaker: burn-in risk. Static news tickers, game HUDs and desktop use can leave permanent marks over the years.
Which is better for gaming, the LG G3 or the Samsung S90D?
Too close to call on gaming from the spec sheets. Only input lag (4k 120, game mode) is rankable here. 4K 120Hz: Yes vs Yes VRR: Yes vs Yes
What cannot be compared from spec sheets?
Of the 28 specs tracked here, 25 are descriptive and cannot be ranked on numbers alone. Spec sheets also cannot measure subjective factors like build quality, real-world performance, or comfort.